Gift cards always seem to bring a little bit of joy to the majority of consumers. Who doesn't love being in control of what they are going to buy with someone else's money? Gift cards have become such a basic and fundamental consumer function, that translating it into an electronic action would seem logical. Junowallet is taking it a step further.
Junowallet is taking the basic idea of a giftcard, and mobilizing it in a very cool way. Business owners can now reach consumers through the smartphone during non-business hours and in a greener, more cost effective way than other marketing programs today. Burbank based Mexican restaurant, Alambres is one of the many clients that has jumped on board to ride the wave of this new paradigm shift, and for good reason. Who wants to pay for advertising when there is no performance?
With the title as the number one gift card app in the itunes store, and the ability to reach 80 million iPhone and Android users worldwide, its no wonder this quiet little start-up from Chicago, is already turning heads with its proven technology. With the smartphone acting as a cool point of sale tool, this program makes it seamlessly easy for business owners to adapt to the idea of a "mobile gift." Oh, and business owners only pay when they actually see results. Strange concept right?
People spend about 90% of their day with their phones, so it makes perfect sense to integrate a new way of reaching these on-the-go consumers. With a simple push notification, tweet, or facebook message, consumers can send and receive mobile gift cards to each other without any of the plastic involved.
Because let's face it, it's a lot cooler to pay with your phone than it is with a piece of plastic or paper gift certificate. Junowallet is currently in iTunes stores throughout the world, and with inventory increasing every day, don't be surprised if you get a promotional gift card for one of your favorite burger joints down the street.
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