We've just heard from Kyle over at Wexley School For Girls:
Greetings!
Hey, my name’s Kyle, and I work for Wexley School for Girls. We love reading your blog (and the Examiner), and we appreciate the coverage. We wanted to give you the heads up on some stuff we’re doing tonight, and give you the inside scoop on the campaign.
First of all, you should check out the Tully’s building off I-5 – there’s a giant 80 ft. Sounders FC scarf on it now. And Thursday/tomorrow morning, you’ll see a thousand normal scarves all over Seattle – real scarves, for the people of Seattle. We’re trying to get everyone in the city as excited as we are about this team. We’re going to have some giant scarves on some roads – at Woodland Park and on the 520 bridge from 7-9am.
Everyone be on the lookout for MORE than just the super cool Billboards you've seen so far from Wexley!
Speaking of those billboards, here is a behind the scenes blog about them. Notice the balding guy in the far right lower corner? Nice one Wexley!
Check this out! www.ScarfSeattle.com
Fans are talking about this viral marketing effort in the GOALSeattle forums.
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