Giving your fans what they want is perfectly fine, keeps the lights on and gas in the truck, but you'd think you'd want to push yourself a little bit, either in production or song choice. With Ignite The Night, Chase Rice decides to take the easy route, and when you choose certain songwriters, you're really not going to get anything that you haven't heard before. Starting with "Ready Set Roll,'' and through the next 11 or 12 songs you truly can't tell the difference between songs. Sonically, and lyrically "U Turn," and "Whoa," could be the same song. "MMM Girl," is a minor league version of Jake Owen's, "Beachin'', and "We Goin Out," sounds more like Cole Swindell's "Chillin' It." To put the cherry on the top of sameness and creepiness, you've got "What's Your Name," not exactly putting yourself in a good position when your treating the girl like a nondescript object.
All is not lost though, "Carolina Can," is as heartfelt and introspective as anything on the radio right now. He tells the story of love and time lost and remembering that your home state can bring you back to reality. Rice also pours his heart, soul and anything left in the tank with the biographical, "Jack Daniels & Jesus." A song written in the days and weeks after his father died, a very telling song that emphasizes the talent Rice does have as a songwriter.
Chase Rice has the goods to deliver. Hoping that next time he gives his fans what they need not what they want.