Fans of flossed out, party rap Southern style can get amped for Riff Raff's debut. Neon Icon is not so much a statement as it is an introduction. Nutty and bonkers, Riff Raff discusses his life and issues but mostly his fashion, flash and love for the wild side. There is certainly potential in his lyrical abilities, but he just needs to hone and develop them a little more. The varied rhymes are enough to satisfy the hardcore hip hop fans, and the club friendly beats will sate the tech heads, dancers and boppers. Refreshing are the guest features. Look out for Childish Gambino, Mac Miller, Slim Thug, Paul Wall and other great musical artists. From one perspective, Neon Icon is a sign of what types of good things are possible from Riff Raff, but overall it is a little too unfocused and a little too influenced by other bling and crunk rap acts from the past and present.