If you haven’t heard Target’s newest broadcast campaign, you will soon. The commercial seems to be in constant rotation, with its bouncy rendition of “Reach Out Of The Darkness” and all sorts of 20-somethings holding stemless wine glasses and enjoying cheese platters. You’ve got to admit, after you get over how often you are subject to this commercial, you take note that those are some pretty cute canisters.
Target has managed to do something that most chain retailers have difficulty doing: managing to be oddly trendy and more approachable than its competitors. It seems subjective enough, but Target’s image is wisely crafted to convince us what we are buying is especially chic yet inexpensive. This becomes convincing enough when you can snag this dinnerware set for under $60.
Another piece that seems essential for the season of autumnal gatherings would be the 3 Tier Server (offered at under $40) and the Geo Printed Spoon Rest (under $10!). It’s important to notice that these products don’t necessarily match – Threshold seems to encourage more eclectic pieces on a tabletop as opposed to all identical, though they do offer matching serving platters and tiers.
To keep yourself entertained if your (male) company is more interested in catching every field goal, try out Threshold’s own Apple Peeler to help you prep for dessert. Again, affordability is a priority – peel up your apples for pie all season for only $17.99. With artisan touches and unprecedented style, Target has delivered yet again.