It's all about timing. Bud Light's commercial during Super Bowl XLIV lampooning the TV series "Lost"' was certainly well-timed.
"Lost's" final season debuted this week, everyone was buzzing about the show and it even ruled late-night comedy with Jimmy Kimmel getting in on the action. So the Bud Light ad where a plane crashes on a desert island and the survivors find the beverage cart hit the proverbial nail on the head.
It's certainly not as surprising as Letterman and Leno reunited or Betty White getting tackled into a mud puddle, but it was entertaining...












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