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Geithner likely treasury pick; Clinton 'on track'- President-elect Barack Obama intends to name Timothy Geithner, president of the New York Federal Reserve, as his treasury secretary to confront the nation's intense economic turmoil, senior Democratic officials said Friday. The stock market soared on the news. Word of Geithner's likely selection emerged as New York Sen. Hillary Rodham Clinton, in line to become secretary of state, said through a spokesman that discussions were on track for her appointment but no final arrangement had been made.
Neb. lawmakers OK age limit for safe-haven law- Gov. Dave Heineman signed into law Friday a bill adding a 30-day age limit to a safe-haven law that allowed 35 children - including teenagers as old as 17 - to be abandoned at state hospitals. The law, approved hours earlier by the Legislature in a 45-3 vote, goes into effect Saturday, and makes Nebraska the 14th state with a 30-day age cap. It had been the only state with a safe-haven law without an age limit.
- A college student committed suicide by taking a drug overdose in front of a live webcam as some computer users egged him on, others tried to talk him out of it, and another messaged OMG in horror when it became clear it was no joke. Some watchers contacted the Web site to notify police, but by the time officers entered Abraham Biggs' home - a scene also captured on the Internet - it was too late.
- Federal regulators on Friday shut down two big thrifts based in Southern California, saying they fell victim to the acute distress in the housing market in that state.
Automakers need to make case for government aid- Democratic leaders ordered Detroit's Big Three automakers Friday to submit what amounts to a detailed loan application to Congress so lawmakers can decide whether to give the beleaguered industry an emergency $25 billion lifeline.
Bush urges countries to avoid protectionism- President George W. Bush, faced with a dwindling number of days in office, was using his final world summit to try to keep a virulent economic crisis from triggering a retreat into protectionism.
Gates would like to add US forces in Afghanistan- Defense Secretary Robert Gates said Friday he would like to add significant U.S. forces to the war in Afghanistan before national elections scheduled for next year, and that grim depictions of backsliding in the seven-year-old war are "far too pessimistic."
Germany drops attempt to ban Scientology- Germany is dropping its pursuit of a ban on Scientology after finding insufficient evidence of illegal activity, security officials said Friday. Domestic intelligence services will continue to monitor the group, officials said. The German branch of the Los Angeles-based Church of Scientology has been under observation by domestic intelligence services for more than a decade. Top security officials asked state governments in December to begin gathering information on whether they had sufficient grounds to seek a ban.
Knicks set themselves up for 2010 with 2 deals- The New York Knicks traded Zach Randolph and Jamal Crawford in separate deals Friday, parting with their two top scorers to free up coveted salary-cap space for the summer of 2010. Crawford was sent to Golden State for forward Al Harrington. Hours later, Randolph was shipped to the Los Angeles Clippers along with reserve guard Mardy Collins for Cuttino Mobley and Tim Thomas.
MangoMOBILE Fuels Nissan's Shift Into Mobile Marketing
NEW YORK
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MangoMOBILE worked with TEQUILA\, a division of TBWA Worldwide, to create a series of online ad units that empower consumers to download Rogue-themed content, including a fully-branded advergame, directly to their Mobile Devices. In an industry-first, Flash-based "Online2Mobile" ad units streamline the process for acquiring of mobile content by eliminating the need for consumers to enter their mobile carrier, device make and model, or having to click through to a microsite; To begin downloading the Rogue advergame or wallpapers to their mobile handsets, consumers simply enter their mobile number directly into the ad unit and click "submit." All Nissan Rogue mobile content is offered free to the consumer, less standard carrier messaging and data fees.
"While the mobile medium is a perfect fit for the Nissan Rogue brand, we
knew that we had to make it easy for consumers to discover and ultimately
acquire the Rogue mobile content," said
The Rogue downloadable mobile advergame is also an industry-first in the North American market. The Nissan Rogue mobile game features challenging game play, accelerating difficulty levels and a community leaderboard in tandem with Nissan Rogue branding and key market positioning. Additionally, the Rogue Mobile game breaks new ground with respect to performance tracking and measurability, delivering an unprecedented level of data and consumer insights back to Nissan.
"While many are content with entering the mobile marketing space via
simple text campaign, it's always great when a client like Nissan comes along
and shows real initiative ... encouraging our strategists and developers to
really push the envelope and launch a breakout mobile campaign that spans
mobile gaming, online advertising, text distribution and even downloadable
wallpapers," said
About TEQUILA\ (http://www.tequila.com)
TEQUILA\, a TBWA\Worldwide company, is a part of Omnicom Group, Inc. (NYSE: OMC). TEQUILA\ specializes in CRM, Interactive, and Promotions marketing.
About MangoMOBILE (http://www.mangomobile.com)
MangoMOBILE(TM) has assembled one of the most technologically advanced
mobile marketing platforms in the industry to help brand marketers, agencies,
wireless carriers and content providers engage consumers one-on-one via mobile
marketing campaigns. The company leverages long-term relationships in music,
sports and entertainment to develop campaigns for its customers that include
mobile messaging, mobile content provisioning and delivery, and mobile CRM.
Headquartered in Plano, TX, MangoMOBILE has relationships with all tier 1
wireless carriers in
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