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IC device vendors are engaging in price undercutting and offering high-volume discounts or bundling deals with other products in their portfolios in order to encourage sales, resulting in price erosion. The health care systems in
"The global economic recession has certainly intensified the extent of price erosion for IC devices across Europe," says
MRG's new report, European Markets for Interventional Cardiology Devices 2009 (Part II) provides important insight into the reasons behind and extent of the changes in IC device pricing. Additionally, the report provides full breakdowns of IC procedures by type and device unit sales by subtype, including five-year forecasts, up-to-date market shares, and in-depth qualitative insights.
About Millennium Research Group
Millennium Research Group (www.MRG.net), a Decision Resources, Inc. company (www.DecisionResourcesInc.com), is the global authority on medical technology market intelligence and the leading provider of strategic information to the health care sector. The company provides specialized industry expertise through multiclient market research, ongoing Marketrack(TM) projects, customer loyalty tracking, facility-level procedure forecasting, and customized solutions.
About Decision Resources, Inc.
Decision Resources, Inc. is a cohesive portfolio of companies that offers best-in-class, high-value information, and insights on important sectors of the health care industry. Clients rely on this analysis and data to make informed decisions. Please visit Decision Resources, Inc. at www.DecisionResourcesInc.com.
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For more information, contact: Amy Krohn Millennium Research Group 416-364-7776 x101 akrohn@mrg.net Elizabeth Marshall Decision Resources Inc. 781-296-2563 emarshall@dresources.com
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