In the news release, Nickelodeon Launches Merchandising Program for
Multi-Platform Hit Tween Property iCarly, issued yesterday, June 9, by
Nickelodeon over PR Newswire, we are advised by the company that the album
name in the third paragraph should read "iCarly -- Music From and Inspired by
the Hit TV Show" rather than "iPlaylist" as originally issued inadvertently.
Complete, corrected release follows:
Nickelodeon Launches Merchandising Program for Multi-Platform Hit Tween
Property iCarly
Music, Apparel, Home Entertainment, Electronic and Stationery Products
Available at Retail Beginning Summer 2008
NEW YORK, June 9 /PRNewswire/ -- Nickelodeon & Viacom Consumer Products
(NVCP), the world's leading television-based licensing organization, will
announce the first consumer products based on the live-action tween series
iCarly at the Licensing 2008 International Show. Headlining the list of
products for the hit television series will be a CD from Nickelodeon Music, as
well as apparel and electronics, all hitting shelves in June. A
multi-platform entertainment experience that combines the TV screen with a
real-life companion website, http://www.icarly.com, iCarly is the second
highest-rated live-action series on all of cable among both kids 6-11 and
9-14, according to Nielsen Media Research.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080609/NYM131 )
"iCarly is truly innovative in how it incorporates user-generated content
into every show," said Leigh Anne Brodsky, President, NVCP. "Our licensees
understand how special this property is, so we've developed a merchandising
program that delivers the same unique qualities that have made the show
already such an enormous hit."
The iCarly merchandising program will kick off this June with the eagerly
awaited album entitled "iCarly -- Music From and Inspired by the Hit TV Show."
The album will contain exclusive tracks from multi-platinum popular artists
including: Natasha Bedingfield; Avril Lavigne; Good Charlotte; and Sean
Kingston, and three tracks from iCarly star Miranda Cosgrove. The album will
also include the series' theme song, "Leave It All to Me" (featuring Drake
Bell), which recently charted on the Billboard(R) Hot 100. The CD will also be
available in a deluxe fan pack edition, which features four original Miranda
Cosgrove songs, exclusive cast dialog, and new songs from and inspired by the
top-rated show.
In July, an iCarly line of products will be available exclusively in The
Limited Too/Justice stores. The line will consist of apparel, stationery and
electronics. Additionally, iCarly will be hitting the DVD shelves in
September with the launch of iCarly Season 1, Volume 1. The DVD includes 13
episodes, the making of the "Leave It All to Me" music video,
behind-the-scenes extras, and much more. iCarly will also make its way to
electronics aisles across the country this fall when Imation releases an
entire line of iCarly-themed products under the innovative Npower label,
available exclusively at Toys "R" Us. Npower is an exciting consumer
electronics product line reflecting kids' comfort and exposure to increasingly
sophisticated technology that's fun, easy-to-use and interactive. The iCarly
Npower products will include web cams, camcorders, mp3 players, digital
cameras and more.
About iCarly
The show-within-a-show stars tween sensation Miranda Cosgrove as Carly
Shay, a cool teen who clicks with kids everywhere via her own homegrown web
show -- and it incorporates the original videos that kids upload on iCarly.com
into the scripted comedy. Carly and her best pals Sam (Jennette McCurdy) and
Freddie (Nathan Kress) are followed on-and-off webcam as they create their
webcast and grapple with everyday tween problems and adventures. The webcasts
feature everything from comedy sketches and talent contests, to interviews,
recipes and problem-solving. Kid viewers who've connected with the TV
characters interact with them at real-life companion website
http://www.icarly.com and are encouraged by Carly and her sassy best bud Sam
to post their own originally created content perchance to wind up on TV or on
iCarly.com.
About Nickelodeon & Viacom Consumer Products
Nickelodeon & Viacom Consumer Products manages the world's third largest
licensing business, representing leading properties such as SpongeBob
SquarePants and Dora the Explorer, and managing merchandising for Nick Jr.,
Nickelodeon, Comedy Central, MTVN International, and Spike TV.
Nickelodeon, now in its 29th year, is the number-one entertainment brand
for kids. It has built a diverse, global business by putting kids first in
everything it does. The company includes television programming and production
in the United States and around the world, plus consumer products, online,
recreation, books, magazines and feature films. Nickelodeon's U.S. television
network is seen in more than 96 million households and has been the number-
one-rated basic cable network for more than 13 consecutive years. Nickelodeon
and all related titles, characters and logos are trademarks of Viacom Inc.
(NYSE: VIA, VIA.B).