Bank of America Keep the Change(R) Customers Reach $1 Billion Milestone

CHARLOTTE, N.C. (Map) - CHARLOTTE, N.C., May 13 /PRNewswire/ -- Who said a little change doesn't add up? In just a little more than two years, Bank of America's Keep the Change(R) savings program has helped its customers save more than one billion dollars in customer round-ups and bank-matching funds, the bank announced today.

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At a time when consumers are struggling to put more money into savings, more than eight million people enrolled in the Keep the Change program have found an effortless way to save while making everyday purchases.

"We've seen an incredible impact in our customers' savings habits as a result of their participation in Keep the Change," said

Jon Wilk, Deposits Balance Growth Executive at Bank of America. "The billion dollars saved through round-ups and bank-matching funds alone demonstrate America's 'can do' financial spirit."

Bank of America's Keep the Change program, which has been cited for its creative design and innovation, is an automatic savings program created in response to customers who asked for a simple, effortless way to save money.

When consumers sign-up for the program, every check card purchase is automatically rounded up to the nearest whole dollar, and the difference is transferred from their checking into their savings account. Bank of America matches 100% of transfers for the first three months and five percent thereafter, up to a maximum total of $250 per year.

Since the program was launched, these customers have accumulated approximately $10 billion in savings, including the $1 billion in customer round-ups and bank-matching funds.

"Even with today's economic environment, consumers are finding ways to get more from their money and our innovative Keep the Change savings program is a great example of how easy and simple it can be to save," Wilk said. "Customers continually express their appreciation for Keep the Change as it has enabled them to grow their personal savings in a simple and straightforward manner."

About Keep the Change

Purchases with rewards or ATM cards are not eligible for matching. We will match 100% of your Keep the Change transfers for the first three months after you enroll, and 5% thereafter, up to maximum total match of $250 per year. Matching funds are paid annually after the anniversary of enrollment on accounts that remain open and enrolled. Bank of America will only match Keep the Change transfers on up to five checking accounts per depositor (including joint depositors) or up to five checking accounts per household, whichever is less. Eligible savings accounts include Regular Savings (or Market Rate Savings in WA and ID), which requires a minimum opening balance of $25 ($1 in WA and ID) and pays a variable annual percentage yield that is 0.20% as of 05/12/2008. Money Market Savings accounts are also eligible. Matching funds will be reported to the IRS on Form 1099. Fees may reduce earnings. Patent pending. Member FDIC.

About Bank of America

Bank of America is one of the world's largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. The company provides unmatched convenience in the United States, serving more than 59 million consumer and small business relationships with more than 6,100 retail banking offices, nearly 18,500 ATMs and award-winning online banking with nearly 25 million active users. Bank of America is the No. 1 overall Small Business Administration (SBA) lender in the United States and the No. 1 SBA lender to minority-owned small businesses. The company serves clients in more than 150 countries and has relationships with 99 percent of the U.S. Fortune 500 companies and 83 percent of the Fortune Global 500. Bank of America Corporation stock (NYSE: BAC) is a component of the Dow Jones Industrial Average and is listed on the New York Stock Exchange.

                         http://www.bankofamerica.com

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