LG Electronics and General Electric Announce Licensing Agreement

SEOUL (Map) - SEOUL, Korea, Feb. 26 /PRNewswire/ -- LG Electronics (LG), a global leader and technology innovator in consumer electronics, today announced that it has entered into a cross licensing agreement with GE Consumer & Industrial, an industry leader in major appliance, lighting and integrated industrial equipment, systems and services. This new agreement will allow LG and GE to use one another's patents for refrigerators and cooking appliances without paying licensing fees.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080226/AQTU218)

"We believe that this licensing arrangement with GE will enhance our ability to deliver winning products and move us further toward our goal of becoming one of the top global brands in consumer electronics and home appliances," said Young Ha Lee, President and CEO of LG Electronics Digital Appliance Company. "Our long history of working together with GE will help us take advantage of this agreement even more quickly."

"This agreement is part of a win-win strategy for both GE and LG," said Lynn S. Pendergrass, President and CEO, GE Consumer & Industrial -- Americas. "We expect the synergies resulting from the strong relationship between our two companies will contribute substantially to the success of both GE and LG."

The companies marked this new cross license agreement with a ceremony held today at LG's R&D Campus in the Gasan area of Seoul, Korea. Executives from both companies attended the ceremony. They included Young Ha Lee, President and CEO of LG Electronics Digital Appliance Company and Lynn S. Pendergrass, President and CEO, GE Consumer & Industrial -- Americas.

LG and GE have collaborated on cooking appliances since 1999, both in technologies and product development. This new agreement will help the companies strengthen their competitiveness worldwide. This agreement will be especially helpful to LG, in its push to expand its presence in digital appliances globally. The company currently sells its products through all three of the top retailers in North America: The Home Depot, Sears and Best Buy.

LG has previously entered into key partnerships with other top companies to build its technology and customer base. In 2000 the company partnered with Matsushita's air conditioning division and in 2001 LG allied itself with both Microsoft and Intel in the home networking sector.

GE Consumer & Industrial, a $13 billion business, uses innovative technologies and "ecomagination," a GE initiative to aggressively bring to market new technologies that help customers and consumers meet pressing environmental challenges, to deliver comfort, convenience and electrical protection and control.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of four business units -- Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world's leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit http://www.lge.com.

About General Electric Company

GE Consumer & Industrial spans the globe as an industry leader in major appliance, lighting and integrated industrial equipment, systems and services. Providing solutions for commercial, industrial and residential use in more than 100 countries, GE Consumer & Industrial uses innovative technologies and "ecomagination," a GE initiative to aggressively bring to market new technologies that help customers and consumers meet pressing environmental challenges, to deliver comfort, convenience and electrical protection and control. General Electric (NYSE: GE) brings imagination to work, selling products under the Monogram(R), Profile(TM), GE(R), Hotpoint(R), SmartWater(TM), Reveal(R), GE Edison(TM), and EnergySmart(TM) consumer brands, and Entellisys(TM) industrial brand. For more information, consumers may visit http://www.ge.com.