Social media T-shirt logo sells despair

Valentine bittersweets that say "PAROLE IS UP" and "TABLE FOR 1."

Pessimists' mugs and glasses with half-empty marks.

Demotivating posters and laptop skins that herald "Delusions," "Burnout" and "Blame."

Welcome to the Web site that champions "The Relentless Pursuit of Dejection," and why not?

During the greatest recession since the Great Depression, depression, dejection and brutal rejection sells.

A parody on everything from team building and motivation to "The Secret," Despair, Inc. is cashing in on that great American thirst for the failure of others.

If we can find glee in the agony of defeat, why not find a little profit in it too?

Take the Social Media T-shirt. It lets you wear the convergence of narcissism with MySpace and Facebook, sought-after dumbing down, a la Twitter ADHD and social network stalking that's attracted millions.

The "i > u" T-shirt boasts superiority where there is none, a "Cluelessness" calendar lets you count the days of not knowing, the "Agony" poster reveals relentless, unbridled, crippling defeat.

You get the idea.

Shop until you drop any hope of making a difference.

The world just isn't your oyster.

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