(AP Photo/Mark Young)
In the closing weeks of the NASCAR Camping World Truck Series season for 2009, the series continues to be the bright light at the top of the NASCAR racing hierarchy. Ratings continue to soar; while Roush is leaving in 2010, another big team is coming back, and sponsors continue to sign on to support some of the best racing on television
Ratings jump
The NASCAR Camping World Truck Series continues to outshine its peers. SPEED TV reports that the Halloween race at Talladega was the highest rated event ever on SPEED from the Alabama track. The Nielsen Household Rating of 1.34 translates into 999,000 households. That is a 21 percent jump year-over-year. Talladega’s CWTS race now ranks second highest in the 2009, with only Daytona ahead of it. SPEED TV notes that the viewership peaked at a 1.67 which is more than 1.2 million households and maintained more than a million households for two hours. During the NCWTS race, SPEED was the third highest rated basic cable network in Households, Men 18-49, Men 25-54 and Men 50-plus.
RCR making a team of it
While Roush is leaving the CWTS in 2010, Richard Childress Racing is now rumored to be planning to run two trucks next year. In September, the Speed Report was reporting that Austin Dillon’s No. 3 truck was going to be returning next year. The talk is that Tim George Jr. is being eyed for the second truck, according to Jayski. George was been a driver in the ARCA RE/MAX Series.
Sponsors continue to sign on for the season finish
Copart has signed on to sponsor the No. 30 Toyota Tundra of Todd Bodine for the remainder of the season, including Friday’s race at Texas, according to Germain Racing PR. Similarly, Chad McCumbee in the No. 07 Chevy have signed tiwi and Valvoline to co-sponsorship deals through Homestead (SS Greenlight Racing PR).
This week’s race
This week’s race at Texas Motor Speedway is scheduled for 350 kms/147 laps beginning at 8:30 pm on SPEED. The Set Up airs the half hour prior to the green flag.
Question of the week
In the CWTS version of “the big one” Rick Crawford was spun around and the backend took flight in what would prove to be a hint of Sunday’s Cup race. Do you think that Talladega, as it is run currently, is a danger to drivers? Is stock car racing playing Russian roulette with drivers’ lives for the sake of spectacle? Tell us what you think...
For more information on NASCAR Truck Series racing, check out:
NASCAR Camping World Truck Series: Talladega in review
Halloween at Talladega can bring out a driver's superstitious side
NASCAR announces rule changes for the Camping World Truck Series in 2010
Phoenix Racing hires James Buescher for two races and a test
Like father, like daughter at Dega this weekend with the Wallaces
Janelle is a native of Southern California who follows a variety of racing formats. She finds the competition between hard-driving veterans and rising stars in the NASCAR Truck Series some of the best in the top tiers of racing. Janelle has been published in print and online, covering topics in both sports and academics. She also serves as the Southern California Motorsports Examiner. Send Janelle an e-mail, and follow her on Twitter. Join the discussion at the NASCAR Truck Series Examiner Facebook page as well.
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