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Washington DC media coaching

4 Media Coaching Tips for Anthony Weiner - Exposed on Twitter

If I was Anthony Weiner's media coach I would have told him not to make the same gaffs as Tiger Woods by handling the press poorly with vague...
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5 Sound Bite Mistakes

In this new age of media 3.0 the media is more often searching for experts when they have the need rather than pouring over hundreds of useless...
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5 Worst PR Mistakes You Don't Have to Make

What if I told you that PR done poorly could ruin your business overnight?That's right, your reputation, your credibility, your brand, your...
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Free Publicity - How to Guarantee You Won't Get It

I'm shocked. I can't believe the kind of responses I had to sift through to find a few good experts for the stories I'm writing for the Huffington...
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5 Big Media Appearance Mistakes You Don't Want to Make

Is there such a thing as a bad author who has a good book? Can you be a respected expert yet be a bore? What if you alienate your audience and the...
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Video Social Media Networking: 3 Key Strategies

While it seems like everyone, even your neighbor's pet dog, is posting videos to the Internet these days there is a skill and science to creating...
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Sarah Palin Gaffes: Media mistakes you don't want to make

On The Oprah Winfrey Show last week Sarah Palin showed her stripes by being snippy, snide and snooty. She was promoting her new book Going Rogue,...
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Media Coaching in Los Angeles With Susan Harrow

Do want publicity but dread being on TV?Are you afraid that you'll say something you'll regret that will be forever captured on film and circulated...
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Media Coaching Tips: 5 Mistakes to avoid

I just heard a very skilled interviewee on the radio make several gaffs that made me not want to listen to him. Even though he was clearly lively...
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Media Coaching: Practice your worst fears

During media coaching I leer, I snipe, I antagonize, I attack. The first time played the aggressive interviewer to a volunteer in a seminar, she...
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