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Pumpkins teach math skills

As adults we are all very familiar with the idea of measurement, and weight, yet, both can be confusing to our children. How do we teach our...
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Pumpkins teach math skills

As adults we are all very familiar with the idea of measurement, and weight, yet, both can be confusing to our children. How do we teach our...
Read more

3.5 more marketing lessons from Grey's Anatomy

We recently took a look at three lessons for tech marketing from the ABC medical drama, Grey's Anatomy. Here are 3.5 moremarketing life lessons...
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3 Lessons for the Marketer from Grey's Anatomy

“I’d rather be watching Grey’s Anatomy.” Is that available on a bumper sticker? If so, I’d like one for my car,...
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The last important things you need before you blog

This series grew out of my heartfelt conclusion thatB2B or B2Gblogging isn't for everyone. Sometimes I get the sense that non-bloggers feel guilty...
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The fastest ways to generate leads--part 3

Leads. Leads. Leads. They're worth their weight in gold in any economy. But in a recession, qualified lead volume is as essential as it gets. This...
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The 5 fastest ways to generate leads--1 & 2

Now is the time to leverage marketing to generate leads. In an economy where it takes considerably more leads and more times to make sales, moving...
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Use PR to boost your search engine optimization

Using public relations to boost search engine optimization (SEO) is a well-known discipline, but it’s far from simple. It’s a multi...
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10 tips for choosing your perfect marketing agency--part 1

Looking toland a marketing or PR agency? Or maybe you're considering the options and looking for alternatives to the agency or agencies you already...
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Communicate consistently with buyers

We often recommend that companies looking to better communicate with their client or prospect base consider a direct marketing initiative. One of...
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