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Chicago Marketing

Digital Marketing: Is it the Perfect Hunting Ground for Marketing Professionals

Social Media and Digital marketing has emerged as one of the most effective tools of marketing these days. Companies and brands are leveraging this...
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How to do market research in Chicago: Part 1

Whether starting a new business or wanting to modify an already existing one, it is important to do market research before making any major...
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It is Social Media Marketing not Social Media Sales

Did you join Facebook to be sold to on a daily basis? So why do so many businesses do nothing but “sell” on their FB Pages?Social Media...
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Is Traditional Marketing Working for Your Business?

Do people pull off the side of the road to call your number up on the billboard they just saw? Is their phone book open to your Ad on their counter...
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The new Brooklyn Nets logo and what it means for retro branding

The National Basketball Association has carved out billions of dollars worth of market share in the professional sports industry with its brand of...
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If it’s 2012, that must mean it’s time for Joe the Plumber, Act II

Four years ago, I predicted that as long as Joe the Plumber was around, he’d have a voice during each Presidential campaign cycle.My post was...
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3 Reasons to Market Business on Social Networks

“The best way to look at social media is to view it as a way to open up new access points. These pointscan then be leveraged to create...
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The Marketing value of Work From Home

There comes a time in many people’s lives, when working from home becomes a very attractive option to take. With normal employment comes...
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Paid Online Surveys & it’s Marketing value

The internet is a great place to earn some extra money, and one of the easiest ways to raise extra money is by doing free paid surveys. With a...
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Pinterest #3 Social Network

Pinterest bumped LinkedIn to rank in the Top 3 Social Networks, trailing behind Facebook and Twitter.If you own a business you can’t afford...
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