Most would agree that the best clarity of the skin is among the main concerns of many high-end skincare consumers. PREVAGE® has come to rival Shiseido White Lucent and Clarins Bright Plus HP Firming Brightening Essence Consumers currently using PREVAGE® Anti-Aging Treatment should by no means discontinue use of the classic PREVAGE®. It is more than sufficient for age spots, sun damage and imperfections, however, PREVAGE® WHITE Concentrated Brightening Serum is intended solely for consumers with extreme pigmentation issues. By no means, should one discontinue the use of the leader, PREVAGE® Anti-Aging Treatment. The newest PREVAGE® formula combines the proven benefits of Idebenone, the most powerful antioxidant*, and skin brightening Soy Ferulate-C to help banish age spots and dullness and restore skin's uncompromised radiance and youthful looking glow. This product has particular appeal among Asian consumers, who generally prefer extreme brightening. It is only available in Red Door Spas and online. Sun damage and imperfections that can mar skin's clarity and glow look reduced with clinically proven Idebenone. It helps neutralize free radicals from environmental assaults that can lead to dark spots and discolorations. Age spots, freckles and discolorations look reduced with Soy Ferulate-C. This advanced blend gently and effectively works to help reduce the look of existing age spots and intercept the appearance of future skin discolorations. Melanin is the natural pigment that gives skin its color and natural protection. It is also the source of age spots and freckles. When skin is exposed to UV rays (especially the burning UVB rays) and free radicals, excess melanin can be activated causing skin discoloration. Sun damage and imperfections that can mar the skin’s clarity and glow look reduced with clinically-proven Idebenone. It helps neutralize free radicals from environmental assaults that can lead to dark spots and discoloration. Age spots, freckles and imperfections look reduced with Soy Ferulate-C. This advanced blend gently and effectively works to help reduce the look of existing age spots and intercept the appearance of future skin discoloration. Consumer Testing shows less than impressive results. 12 Week Consumer Testing Results: 83% said skin looked noticeably more radiant The results reported were less dramatic than expected, and many consumers looking for a reduction in imperfections and age spots prefer the original PREVAGE® Anti-Aging Treatment. Clearly, PREVAGE® WHITE Concentrated Brightening Serum is not as effective as expected, and has not been met with the same enthusiasm and acclaim as is the case with the original PREVAGE® Anti-Aging Treatment. Buyer beware. If you are currently using classic PREVAGE® Anti-Aging Treatment, do not make the switch. Subscribe by Email for updates on new tips, tricks, techniques and money-savers from Elizabeth Arden. If you have questions, please do not hesitate to email me directly. I will research and write an article designed specifically for your concern.
74% reported skin had a brighter appearance
79% observed an improvement in the appearance of skin tone
77% saw an improvement in skin texture
78% said skin had a more youthful looking glow
87% felt skin was softer
80% reported skin was immediately smoothed
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