Rick Goings, shown above attending a designer fashion show, thinks Americans are cheap. According to a report in the Los Angeles Times on Friday, Feb. 1, 2013, the CEO of Tupperware explains their poor sales in the United States on the fact that Americans do not appreciate quality like their European and Japanese counterparts.
Rick Goings condescendingly describes the overall attitude of the United States as "basically a 'Wal-Mart market' filled with shoppers who prefer cheap over quality." The LA Times continues:
"Why do we do better in Europe than we do in the U.S.?" the CEO said in a conference call this week with analysts. "Hey, take a look at the average brand of cab that you get into in New York City. I mean they're filthy. They're junk. Get in a cab over here, it's a Mercedes or an Audi."
The CEO of Tupperware, the prince of pricey, plastic containers, thinks that bargain conscious American cooks are just too cheap to purchase their fancy food storage items. And, according to the above quote, they are dirty, too.
While Tupperware has long been popular in the United States, most of the Tupperware in use has been in use for a long, long time. And, the innovative and creative American women (and men) have long been prone to make do and improvise when times are tight, and times have been tight in the United States for several years. If American cooks have to choose between buying food for their families or buying fancy food storage containers, they will come up with another idea for storing food!
Let's look at the top five ways that Americans recycle items to store food. You will probably recognize some of these ideas from your own kitchen. Feel free to leave a comment with any creative ideas that you use to store food at your house.
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