If your business focuses on writing current events and major headlines, monitoring the top 3 Google Trends is the key for freelance writers. Google is the global mastermind behind information sharing and data gathering, which has boosted their dominance in search engine optimization around the world. Businesses depend on Google for exposure to the world, and if you are a writer, understanding Google trends is the only way to boost traffic to your home-based business.
1. Google Hot Searches: Each day Google logs the trendiest topics and tallies how many people have searched for a particular topic. When Beyonce went through a very public hair transformation, she was ranked by how many searches were conducted by internet surfers. Writing an article based on Beyonce’s hair style would have drove an abundance of traffic to your site or published article.
2. Google Top Charts: As stated above, Google tracks any and everything that is popular on the internet. Google also understands that hot searches are just the piece of the puzzle when tracking trends. To incur a more detailed lay out of trends categorically, Google’s Top Charts were implemented by interest or niche. In the music industry, Miley Cyrus has dominated the charts for weeks. Her popularity has been steady enough that writers in the entertainment industry should have written plenty of interesting materials for their blogs. There are also categories for Athletes, dogs, books, etc. Google has all the bases covered.
3. Google Explore: Numbers are the game in the fight for exposure. Google explore calculates each trend from different countries. If there is a home-based entrepreneur trying to decide what product to market, or what topic is beneficial, Google gives the opportunity for business owners to compare trending numbers of specific goods and services. It can be quite difficult to understand at first, but after watching a tutorial or two, you will master the process of Google Trends