"Status hair?" Is there even such a thing? Author and career beauty editor Andrea Pomerantz Lustig would have you believe so, if her tome "How to Look Expensive: A Beauty Editor's Secrets to Getting Gorgeous Without Breaking the Bank" has any say about it. Glossy, luxurious hair is so essential to achieving the effortlessly beautiful and impeccably groomed look of the world's Kate Middletons and Angelina Jolies that hair is the first topic Pomerantz Lustig tackles in her beauty how-to, and at greater length and depth than any other topic in the book.
While I kind of take issue with the book's title because I'm not entirely sure why one would want or need to look particularly "expensive" on a regular basis, per se, there's still nothing wrong with wanting a lush beautiful mane. And, lucky for us all, a fleet of dry shampoos and texturizing sprays have bombarded the market in the past couple of years that can help you achieve massive hair at any price point. The downside? Big hair means matte hair, generally speaking--dry shampoos and sea sprays kill shine.
Call me a cynic, but we all know how fashion works; a tiny group of elites start wearing/doing something that most people can't access or afford, then the media promotes it, average people learn about it and demand grows, mass market retailers replicate it cheaply, it becomes de rigueur, and the tiny group of elites that originally made it cool abandon ship and move on to something else, usually the exact opposite of whatever all of the common folk are now wearing. I give you exhibit A: beachy waves. Just when every high school girl in America began wearing her hair like that, sex symbols like Beyonce, Victoria's Secret Angel Karlie Kloss, and Pamela Anderson chopped it all off. Talk about a statement of identity!
So this is where we are, or have been for quite a while: kind of matte, kind of crunchy "beachy waves" that are actually barrel rolled curls on medium to long hair. That's 2014's version of "mall hair," and what do the cool kids do who don't want to chop their hair off? They switch it all up again, and that's where we get the look rocked by Kate Upton at the MTV Movie Awards this year. "I take your matte beachy waves and I raise you the almost impossible to achieve SHINY VOLUME!" That's what Kate's hair is screaming in this pic--and, after the following tutorial, that's exactly what your hair will be screaming, too.