Today’s social networking platform Facebook generates plenty of data and content on a daily basis, so figuring what to post can be challenging. A new infographic published Tuesday by Visual.ly explains the different types of content you can create and how you can maximize engagement by implementing the strategies for sucess.
To get more Likes, Shares, Comments it is really about becoming an expert in the field with your own voice, be organic or authentic with the type of content you post.
So what sort of things can I share online and what should it be about? On Facebook you can post status updates-known as simply text posted messages-or even pictures. Images have an incredible success rate on the social network and significantly attract a lot of engagement overall.
Videos are another great piece of content to include on Facebook and we all love to see entertaining footage. Hyperlinks are also great pieces of content and information. The thumbnail that previews immediately below is another useful not to mention visually appealing characteristic to draw the attention of your targeted audience.
This infographic was created by Clear Copywriting Company for the United Kingdom. Its information is certainly applicable to use for any person, business organization or entity trying to figure out what to do on one of the largest platforms.
Towards the end apply the six steps to be successful at growing your engagement on Facebook:
- Be consistent
- Use catchy images
- Keep it short
- Be creative with apps
- Use your authentic voice
- Be entertaining