First Asia gave us BB creams and ladies, let's admit it...we love the stuff. Now Asia is proving to us once again that they are the leader in skin care by introducing into the US Hada Labo Tokyo. Never heard of it? Well after reading the rest of this article, you'll surely be out the door to purchase it to add to your daily skin care regimen.
Hada Labo Tokyo is a new generation of lightweight, deeply hydrating, anti-aging skin care that promises a beautifully radiant and youthful complexion. Five products are included in the Hada Labo Tokyo line which include the Hada Labo Tokyo Anti-aging Hydrator which repairs and fights the first signs of aging, the Hada Labo Tokyo Replenishing Hydrator for an instant boost of hydration, Hada Labo Tokyo Protecting Day Lotion SPF 18 to replenish and moisturize the skin while protecting it against sun exposure, Hada Labo Tokyo Hydrating Facial Cleanser to wash away dirt, oil and impurities from the skin while moisturizing at the same time and the Hada Labo Tokyo Skin Plumping Gel Cream a combination of serum and a moisturizer with a high concentrate of Super Hyaluronic Acid that saturates the skin to help plump up those fine lines and wrinkles. Actually, all the products contain Super Hyaluronic Acid which is a combination of three types of hyaluronic acid for multi-layer, long-lasting moisture to effectively restore and strengthen skin's natural hydrating ability that depletes with age and sun exposure not seen in any other product on the market. Also all the products are fragrance free and extremely lightweight to wear.
After extensive consumer research, we have found that the quest for the perfect skin care product is always on women's minds. Hada Labo Tokyo's lightweight and deeply hydrating formulas, which are also free of parabens, fragrance, mineral oil and dyes, are extremely appealing to the U.S. consumer," says Katherine Tocheff, Director of Marketing and Innovation Skin Care and Lip Care, The Mentholatum Company, a division of Rohto Pharmaceutical Co., Ltd.
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