Maria Pinto, who gained fame for dressing Michelle Obama during the 2008 presidential campaign closed her Chicago boutique back in 2010 due to poor economic times but now is ready to reenter the fashion industry with a more affordable capsule collection on Kickstarter. Called M2057 the collection draws inspiration from urban architecture where form meets functionality and is for today's modern woman. 13 pieces encompass the capsule collection with seven dresses, two jackets, a shrug and a wrap, and two scarves. The capsule collection prices range from $75 for a circle tube scarf and $250 for dresses and jackets. The pieces are fluid and project an ease to them making them the perfect pieces for the working woman to take her from office to evening with little effort.
Maria Pinto's goal is to reach $250,000 within 45 days. If she doesn't reach the goal then she doesn’t receive the fund that she raised on Kickstarter. Also once the campaign is completed the capsule collection will be offered on her site but the prices will increase to $275 per item.
Maria Pinto also offers additional items through her Kickstarter campaign that include signed note cards, her own limited edition paintings, an afternoon with the designer and a special party thrown with Maria as your host atone of her favorite Chicago restaurants, Sepia. Also backers will receive special access to future collections and will be featured on her own website.
Like many fashion designers and artists alike, the recession and and economic downfall has taken its toll on many business and Kickstarter has become a platform for them to reinvent, reintroduce and reenter the business world,
Prior to closing her Chicago store in 2010, Maria Pinto's clothes were features at high department stores like Saks Fifth Avenue and currently there are several retailers are currently interested in carrying her line again but at this time Maria Pinto wants to take a shot at reentering the fashion world through Kickstarter.
For more information about Maria Pinto's M2057 capsule collection visit her Kickstarter campaign at http://www.kickstarter.com/projects/m2057/m2057-by-maria-pinto-urban-chic-fashion-collection?ref=live and to learn more about Maria Pinto please visit her website at http://www.mariapinto.com.
The Kickstarter campaign went into effect Aug. 30 and will run until Oct. 14.
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