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6 Tips on Building Your Employer Brand

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Everyday we are consciously and subconsciously inundated with messages involving who and what companies and organizations are all about. Although Branding may be an activity more frequently engaged by marketing and advertising professionals, companies have begun to investigate on how these principals can help them create and maintain their own internal brand.

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Who’s the target? None other than their very own employees. While employer branding in many ways may seem similar to consumer branding – the two are quite different. Have you been thinking about how employer branding may assist you in developing a dynamic workforce? View the 6 photos above and take a look at six “things to consider” before you embark on your journey to brand your workforce.



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