Community Marketing & Insights (CMI) just released their annual LGBT Travel Research Report based on the results of a survey responded to by approximately 3,100 LGBTs from across the United States on Monday, December 23, 2013. The surveys were taken and answers compiled in November and December 2013. CMI's panel embodies a broad range of over 250 LGBT focused media outlets, organizations and events. This means the results of the survey are highly representative of travelers and consumers who are interacting with the gay, lesbian, or LGBT community.
Be sure to view the 2013 LGBT Travel Research Report in its entirety for more information on gay travel trends, hotel brand preferences, gay household decision makers and much more. The purpose of this list is to outline the Top Ten 2013 LGBT Travel Trends, based on the same report.
Whenever possible, be sure to support companies and brands who support the gay community. These include gay friendly hotels, airlines, cruise lines, resorts, tour operators and even tourism boards. While it can take extra time to research the LGBT friendly brands, services and destinations, it's well worth the effort.
Those interested in saving time and having an expert travel advisor do all the work, check out Gay Travel Experts. This travel company offers a VIP style approach to travel planning by providing a personal assistant and travel concierge who does all the research and plans every last detail. Although there's a nominal fee for using the service, you get professional, experienced and service oriented gay, lesbian, bisexual or transgendered travel consultants or advisors who will make sure you experience the very best with the least hassle and get competitive fares and prices along the way.
You can also check real time availability, pricing and deals on airline tickets, gay cruises, gay friendly hotels, resorts and gay vacation packages with Vacation Side Travel, the gay owned and operated agency behind Gay Travel Experts. For more complex itineraries, gay weddings, or LGBT honeymoons and anniversaries, call or e-mail works best.
Here's the official press release from Community Marketing & Insights:
2013 LGBT Travel Research
For Immediate Release
San Francisco CA, December 23, 2013
Contact: David Paisley at David@CommunityMarketingInc.com
Year-End LGBT Travel Research Report
Community Market & Insights (CMI) has released key findings from its Annual LGBT Travel Survey. Now in its 18th year, the study has successfully tracked the trends, travel patterns, brand recognition and destination rankings of the LGBT community over time. More than 3,000 LGBTs from across the United States participated in this study in Autumn 2013.
The research was presented at CMI’s 14th Conference on LGBT Tourism & Hospitality in Fort Lauderdale last week.
For a direct link to the report: Click Here
Or visit www.CommunityMarketingInc.com to download the LGBT Travel Survey, other LGBT research or to join our research distribution list.
The Community Marketing & Insights team has been conducting LGBT consumer research for 20 years. Our methodologies include online surveys, focus groups, IDIs, MROCs, and advisory boards in North America, Europe, Latin America, Australia and Asia. Industry leaders around the world depend on CMI’s LGBT research and analysis as a basis for feasibility evaluations, positioning, economic impact, ad creative and brand testing, informed forecasting, measurable marketing planning and assessment of return on investment.
CMI’s clients span a wide spectrum of industries. Custom CMI studies have been produced for Wells Fargo Bank, Aetna Insurance, Gilead Pharmaceuticals, Target Brands, Johnson & Johnson, E&J Gallo Wineries, Prudential Financial, Hyatt Hotels, MetLife, WNBA, Esurance, Travelocity, Absolut Vodka, American Cancer Society, Greater Fort Lauderdale CVB, Japan National Tourism Organization, The U.S. Census and numerous other corporations and organizations across North America and around the world. CMI’s research has been published in the New York Times, Wall Street Journal, Forbes, USA Today, Washington Post, Chicago Tribune, Los Angeles Times, Miami Herald, Advertising Week, CBS News, NPR, Associated Press and many other international, national and regional media.
Please visit www.communitymarketinginc.com