Men, according to Tristan Walker, your method of shaving needs a more refreshing approach.
Walker, the former director of business development for Foursquare, shared his tips on the art of perfecting a clean shave in this trusty guide, Shaving Like a 1900s Gentlemen.
Walker wants to help rid four o’clock shadows and bikini lines of the shaving industry’s dirty little secret—razor bumps—through his high-end shaving kit, Bevel that includes a skincare line infused with organic ingredients.
Razor bumps are a common skin issue amid curly-haired men and four out of five Black men said Walker. Similar to ingrown hairs, they are trapped hair follicles that grow underneath the skin, but are marked by whiteheads and skin discoloration.
According to Walker, preventing razor bumps lies in your shaving technique, specifically, a deft 30 degree angle and a few lush accoutrements.
Nix-Free, Smooth Skin
Bevel is a five-part system that bills the razor as the hero said Walker. It features a classic take on the art of shaving—a brass steel razor circa 1900s, with curved edges that makes for a precise, nix-free shave.
Bevel’s accompanying four piece skin care line is clinically tested by dermatologists to reduce razor bumps said Walker. And with regular use, he alleges, men will notice smoother, irritation-free skin.
The line’s skincare products are infused with organic ingredients such as aloe vera juice, shea butter and sweet almond extract.
The restoring balm includes lemon peel and lactic and salicylic acids to combat hyperpigmentation, a common result of razor bumps among Black men.
Tea tree and castor seed oils are also enriched within the line for hydration.
Good Bye Razor Bumps?
A Bronx native, Walker experienced the pesky skin condition during his teen years when he began using all types of hair removal products like depilatory creams and electric clippers to rid his stubble.
“Most of these shaving issues are a result of using the wrong grooming tools and products,” said Walker. “Using the wrong product can cause curly, coarse hairs to curl back into the skin. [That] causes major damage like ingrown hairs. That’s not a good look.”
Walker’s razor bumps persisted for years despite using countless of products. Frustrated, he launched Bevel through his flagship Walker & Company Brand in December of last year after receiving a $2.4 million investment from Ben Horowitz of Andreessen Horowitz and Nas.
While Walker primes his dive into the shaving industry, a market that boasts an annual revenue of $13 billion, women everywhere anticipate the joy of rubbing their guys smooth face sans razor bumps.