Blog, blog, blog...do you ever tire of hearing about needing one and more importantly wonder what it really does for your site searchability? Heres a quick overview....
'Wikipedia' states that: "A typical blog is one that combines text, images, and links to other blogs,web pages and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs."
First off, let me say if you do not have time to post new comments, unique articles etc on your own blog site every week and you are not willing to pay someone to do it for you...then don't bother installing one on your site...it will simply be a stagnant module on your site gathering dust.
With that said, if you can dedicate 30min-3hrs every week on your blog, you will reap the rewards that blog content can offer a website.
Blogs are instant publishing. You write, you cut-and-paste images, you cut-and-paste links, you customize everything through a WYSIWIG (what you see is what you get) interface, and with one click you publish your information or article.
Blogging is a low-cost alternative to having a web presence or a great addition to an existing site. Without the time to learn html or the money to hire a designer/developer, blogging offers an inexpensive method to get your company's name out on the Internet and updating your blog is a much quicker process than contacting a web designer with changes or doing the coding and uploading yourself.
Business focused blogs can provide your company with a chance to share your expertise & knowledge with a large audience which is a powerful benefit for consultants and knowledgeable workers.
One of the key factors in Blogs helping your site search engine ratings is unique content. When you post and clients etc post, they write things in thier own unique wording and it's that unique and related content that the search engine spiders eat up like cookies to the cookie monster. To get updated Blog, Social Media articles and other search engine tips subscribe to the RSS feed button or email me for specific help or pointers. april@synergyelements.biz
Comments
Can you tell us some specific ways that blogging has brought you business?
Blogging has brought many clients business by creating unique content to thier site by site visitors. They are continually adding fresh content to thier site with less effort than if they were to do it all on thier own.
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