Road ID saves athletes lives

Runners, cyclists and all outdoor athletes know that they assume certain risks when they head out the door. Especially if they workout by themselves there is always the chance that an accident may leave them alone and helpless. When I bike, I carry a cell phone. I assume that if an accident should occur, the phone will provide enough contact information for emergency services to do what they need to do. This might be a naive assumption. But like most runners, I find a cell phone too heavy to bring along on a run. And yet, I am just as vulnerable on a run as I am on a bike, especially when I run on quiet country roads. A simple product called Road ID helps athletes make it through those misadventures with the safest outcome.

It's not something we like to think about, but accidents DO happen. In an emergency, wearing ID may be the only thing you have to guarantee proper medical treatment and immediate contact of family members. If you can't speak for yourself, your Road ID™ will.

The secure band provides medical responders vital information that may be necessary if an accident renders you unconscious or unable to speak. Information is personalized and may include emergency contact information, medical statistics, physician information, current medications, blood type etc.

Basic Road ID's are available in many styles for cyclists, runners, and athletes of all sports. They cost about $20. The newer Interactive Road ID, which allows user to include more information and an online or phone contact for first responders, runs $20 and requires a nominal online subscription fee after the first year.