
Remember Pixie Stix, the powdered candy that comes packaged in multi-colored wrappers that resemble drinking straws? Their varietal of flavors is beginning to remind me of something else; Three Olives Vodka. This is not meant to be an unflattering comparison, but rather an observance that came to me last night as the Three Olives Grape flavor wafted up from the tasting glass to jostle my memory to the days of ten year old bliss. You know the days…carefree times before the teenage years of angst set in and high school loomed with decisions soon settling on the shoulders of “What Shall I Be?” when I grow up. For those of you too young to relate, “What Shall I Be?” was a board game for girls with careers for the future (ie: nurse, stewardess, ballet dancer, teacher, actress or model). Times have changed and girls have so many more choices with more role models to shape their future as well. Thank goodness for change, advancement and of course variety.
Three Olives Vodka never disappoints when it comes to variety. When Three Olives launched Three-O Cherry and Three-O Grape in 2001 the flavored vodka market ignited bringing the flavored martini to a whole new level. Three Olives now carries sixteen flavored vodkas. While Three Olives is serious about the quality of their vodka, they are equally unwavering when it comes to serving up fun and frivolity in a cocktail. Three Olives creates their vodka with the goal of celebrations, excitement and enjoyable experiences with friends. This thought of merriment goes into each flavor profile. It is the reason behind such flavors of Root Beer, Chocolate, Watermelon and of course Grape. A few of these flavors seem difficult to work with as they veer from the ordinary to the unusual; Root Beer for example. Three Olives Root Beer tastes exactly like Root Beer, yet there really are only so many cocktails one can come up with outside of shots, shooters and bombs. The kicker, I am constantly reminded of my older brothers sitting in an original A&W Root Beer stand drinking A&W from glass mugs with their friends and then stacking the glasses in pyramids. Three Olives achieves the goal of helping consumers celebrate life’s moments with their Root Beer flavor by sparking memories of good times.

Three Olives Grape
Aroma: Essentially sweet grape like that of Pixie Stix. There is no alcohol burn on the nose.
Flavor: This does not taste the least bit like fresh grapes. It resembles grape soda pop without the fizz and sugar. However, the grape flavor is replicated so well the imagination can almost duplicate the sense of sweetness one tastes in Grape Nehi Soda from the aroma alone. The base vodka stands up well with the ultimate quality of Three Olives premium vodka. It has medium body that rounds out on the palate without harshness.
Thoughts: Sampling this particular flavor left me with fond memories of penny candy, slumber parties with friends and playing outside barefoot as a kid. It is amazing the small taste and scent of a vodka flavor can do that simple thing. While sometimes I scan the shelf and think what in the world some companies are thinking with so many flavors and what in the world could possibly be done with some of the flavors they choose to release; now I know. Sometimes it isn’t about a perfectly layered cocktail. Sometimes it is about a simple cocktail with Sprite, Ginger Ale or Soda mixed in to make to make it fizz and then one’s own memory and friends to chat and make up the rest of the good time.
Copyright 2009 Cheri Loughlin – The Intoxicologist – All Rights Reserved
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