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Spokane e-marketing tips

Content for your email marketing

Your email promotions shouldn’t be strictly a sales sheet. Use the 80/20 rule: 80% helpful, informative, fun information, and 20% sales. So,...
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Holiday tips for your email promotions

Santa’s not the only one who should be checking his list twice. Here’s a list for you to check before sending email promotions. Do not...
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Getting more out of your email promotions - top 10 tips

Producing emailpromotions is getting easier and easier these days but making your promotions effective, now that takes a little bit of know-how....
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6 Email marketing tips for better results

1. Bulk email systems:Work within a good bulk email system that has a long standing relationship with theISPs (Internet Service Providers). They...
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Getting your email promotions opened - 5 tips for creating a successful "From" line

Whom an email is from and the subject line are the two pieces of information a recipient uses in order to decide if they want to open your email....
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Spam - main ingredients

CAN-SPAM is an acronym for Controlling the Assault of Non-Solicited Pornography and Marketing Act. The FTC (Federal Trade Commission) creates and...
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Spam, ham, eggs and spam

What does Monty Python, canned luncheon meat, and unsolicited email marketing have in common?You’ve probably guessed it – spam.You may...
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Getting sponsors for your email marketing promotions

Want to lower the ultimate cost of your email promotions? Perhaps even make some extra money from them? Get sponsors. Sell small ads to non...
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Writing copy for e-mail promotions: words of wisdom from a copywriter pro

I asked Wendy Lalli, award winning, veteran copywriter about her thoughts on writing copy for e-mail promotions. This is what she had to say:&ldquo...
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Drip marketing: small efforts, big results - and perfect for email promotions

With the new year begun, most businesses are tallying up their Profit and Loss statements and planning their actions for the year ahead. This done...
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