Mrs. Blooms' Direct: Fundraising with Flowers

If you are a parent, it seems likely that at some point, you will be asked to help raise funds for your child's school or some community program or organization.  Usually, fundraising involves chocolates and cookies.  But now, with Mrs. Bloom's Direct, fundraisers have access to the only national fresh-cut flower fundraising program that delivers beautiful blooms in bulk directly from growers to anywhere in the United States.  This provides a great opportunity to raise funds for good causes without adding to your friends' and neighbors' waistlines.

Mrs. Bloom's flowers are shipped, in bulk (at least ten bouquets at a time) via FedEx, on the appointed day.  This saves considerably on the cost of obtaining the flowers, thereby allowing optimum funds to be raised for the project of your choice.  

The flowers arrive looking relatively fresh, but take on a full bloom charm once placed in water with the recommended plant food provided by the company. They last for days on end.  Since they arrive in bulk and without vases, the purchasers can personalize their presentation and hand deliver them to the recipients of their choice.

Administrators of fundraising projects can set up the program via Mrs. Blooms' fundraising website.  The company can also be reached via email (fundraising@mrsblooms.com), phone (888-579-3668 or 914-345-1700) or fax (914-345-3125).

The company charges $15 for each bouquet (shipping included) and allows each administrator to set their own selling price.  Everything above the $15 goes to the organization raising funds. This price structure allows Mrs. Bloom’s fundraisers can generate the same profit as common chocolate sales by selling fewer units.  For instance, if you are selling chocolates that cost $0.50 per unit for $1 per unit, you would have to sell 1,000 chocolates to raise $500.  On the other hand, if you sold Mrs. Bloom's bouquets for $20 each, you would only need to sell 100 bouquets to raise the same amount - $500 - for the cause of your choice.

Administrators can set up a year round code on the website so that participants can purchase flowers at any time during the year.  However, the cost-effectiveness of the program is dependent on bulk shipping.  Therefore, at least ten bouquets must be ordered at a time to avail oneself of the benefits of the program.  So the program works best around holidays. 

With Mothers' Day coming up, Mrs. Blooms may be a wonderful fundraising tool for administrators everywhere.