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Comcast and Top Celebs Stand Up to Cancer

Justin Timberlake, Bruce Springsteen, Alicia Keys, Beyoncé, Dave Matthews Band, Norah Jones, Mariah Carey, Bon Jovi, Lady Gaga, Kristen Chenoweth—these stars have more in common than their worldwide acclaim. They are all teaming up with Comcast to raise funds for cancer research through the first-ever Stand Up to Cancer On Demand.

In collaboration with the organization Stand Up to Cancer (SU2C), Stand Up to Cancer On Demand is available to existing Comcast customers free through March 18 and features a library of top notch musical entertainment.

In addition to hundreds of music videos, Stand up To Cancer on Demand also features compelling clips and messages from scientists and celebrities alike, including Meryl Streep, Katie Couric, Brian Williams, Jon Stewart, Salma Hayek and the late Patrick Swayze.

While the entertainment comes completely free to Comcast customers, viewers are encouraged by celebrity participants to stand up to cancer and make a donation at www.su2c.org/give or call a dedicated 24/7 phone line that appears during the On Demand music videos.

Viewers can also select content from the “A Reason 2 Give” folder [“On Demand” > “Top Picks” > “SU2C” > “A Reason To Give”] and 100 percent of the proceeds will benefit Stand Up To Cancer’s collaborative scientific “Dream Teams” or innovative projects aimed at bringing better treatments to patients faster.

To see your favorite musicians and celebrities or to make a donation visit “On Demand” > “Top Picks” > “SU2C” >. To read more about the collaboration between Comcast and SU2C, click here.

 

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By

Denver Comcast Examiner

Cindy Parsons is Comcast's Vice President of Public Relations for the Colorado Region. She's responsible for overseeing the company's public...

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