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10 Twitter business tools

Here's a recap of Twitter utilities business users may find helpful:

1: Bit.ly

This URL shortener not only shrinks links down to about 20 characters, it also keeps track of your links for you and provides some basic analytics to see how many people click and retweet the links and where those users are coming from.

2: Twitpic

The most popular tool for sharing photos on Twitter is Twitpic, which allows you to take a photo on your mobile phone and email it to a customized Twitpic email address. You simply type your tweet into the subject line of the email. (See also: Flickr2Twitter.)

3: Tweetscan

If you’ve ever used Google Alerts, you’ll understand Tweetscan. It scans Twitter for your keywords and sends you a daily or weekly email of all instances where your keywords were used. This can be especially helpful for tracking brands. However, the service is not free. It costs $20/year.

4: Twitterfeed

Twitter is great for promoting blog posts and other types of content. If you have a blog and you want to automatically send out a tweet every time there’s a new post, Twitterfeed can do it for you. It also has some nice customization options.

5: TwInbox

If you live in Microsoft Outlook — like many business professionals — and would prefer to interact with Twitter from there, TwInbox integrates Twitter into Outlook. And the product is free. It was formerly known as OutTwit.

6: CoTweet

CoTweet provides an entire business workflow for companies that are serious about using Twitter for business. CoTweet allows you to manage multiple Twitter accounts and enables multiple users to access a single account. It can also assign tweets to employees for follow-up, monitor keywords and trends, track clicks to links, and allow employees to schedule future tweets. This is not a free tool. (See also: HootSuite.)

7: TweetStats

This site provides statistics for individual Twitter users. Simply plug in the person’s Twitter username and you’ll get a plethora of stats, such how often a person tweets, when the person tweets the most, who the person replies to most often, who the person retweets the most and which interface the person used the most to post on Twitter. (See also: TwitterGrader.)

8: Twuffer

This free tool allows you to schedule future tweets. For example, I like to post an inspirational quote of the day on Twitter. But sometimes when I’m looking up quotes, I’ll come across several good ones at a time. So I use Twuffer to spread them out over several days.

9: Twtpoll

One of the most useful things to do on Twitter is to crowd-source a question or post a quick straw poll. Twtpoll makes it easy to officially do a poll. (See also: StrawPoll.)

10: Twendz

If you want to see how a keyword has been viewed over time, Twendz provides a simple and useful chart. The chart is updated in real time. (See also: Twazzup, Twist, and Twittercounter.)

Source: Tech Republic article "10 valuable Twitter utilities for business users"

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Atlanta Business Technology Examiner

Anita Y. Mathis is a small business owner and consultant serving the small-to-midsize market. She provides vital information to business decision...

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