The fight for a favorable attitude of the airline passengers among the major airlines goes on. American Airlines has added a series of features to the web accounts of their passengers.
They have recently introduced several new, customer-friendly enhancements to its award-winning website, AA.com®. These improvements provide site visitors a more personalized and convenient experience when searching for or booking travel on AA.com.
The enhancements have been added to the My Account section of the site, where customers can view AAdvantage® account information, as well as enter personal contact and password information, reservation preferences, email and fare alert preferences, and preferences for receiving flight status and other notifications. Customers have the ability within the My Account section to:
• Include more details on their preferred travel interests, such as favorite destinations including the Caribbean, Europe and Asia, travel products including hotels and cruises, or specific travel interests including beach trips, ski vacations, and more.
• Store important travel documents for international travel.
• Store Business ExtrAA® account numbers (for AAdvantage members whose companies participate in this business loyalty program).
"We continue to enhance the customer experience through AA.com as it is a large part of how we interact with our customers," said Craig Kreeger – Senior Vice President Customer Experience, American Airlines. "These new features truly serve to make the online experience more personalized and convenient for our customers."
Some of the most important enhancements include:
• Preferred Travel Interests in My Account
• Personal Travel Documentation in My Account
• Business ExtrAA® in My Account
• Expanded Lowest Price Guarantee and AAdvantage Miles
AA.com is the first and only U.S.- based airline website to offer customers the ability to earn miles on all travel products, including flights, hotels, car rentals, cruises, and activity purchases – all with a lowest price guarantee.
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