YOLO Triathlon (You Only Live Once) is a new version of the venerable Rattlesnake Triathlon. Scheduled for Sunday, August 17 in Aurora, CO, YOLO is a production of 5430 Sports, which took over and renamed the race this year. Jodee and Barry Siff, of 5430 Sports, have not produced a race in Colorado since World Triathlon Corporation, owners of Ironman, took over the 5430 Sports races. It’s great to have the Siffs back producing fun, exciting and action-packed races again, with Jodee’s hand made custom awards and all the added benefits that 5430 includes, such as great post-race food, plentiful swag and a pre-race clinic.
YOLO is also the 2014 Rocky Mountain Region Club Championship. A number of triathlon clubs are organizing their members to have a strong showing at the race.
Race director Barry Siff, who also happens to serve as USA Triathlon board president, says, “Regional Club Championships allow those Clubs an opportunity to come together for one key event in their Region each year - not only to compete against other Clubs; but, also, to celebrate the camaraderie that comes with being part of a Tri Club. The Clubs will have their tents up, and I would expect the ‘team feeling’ will be extra evident through lots of cheering for their fellow Club competitors. We will have special awards for clubs, and my intent is to allow clubs to set up their tents prominently and easily visible. I'd love to see 10, 15 club tents at least!”
USA Triathlon Regional Council Vice President Dana Willet explains that this regional championship race “is a chance for the clubs to vie for best in the region, to have some friendly competition among the clubs and create an opportunity for clubs to generate excitement within their membership.”
For those triathletes whose schedule doesn’t fit with YOLO, this is an excellent opportunity to come out and volunteer. Many triathletes have a goal of volunteering one race for every four they race in, and the organizing skills of 5430 Sports will ensure that volunteers have a great experience.
Register or volunteer for the first-ever YOLO Triathlon.