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Yahoo buys Denver based Associated Content

Yahoo buys Denver based Associated Content.
Yahoo buys Denver based Associated Content.
AP Photo/Paul Sakuma

The acquisition of Associated Content by Yahoo Inc. was announced on Tuesday, May 18th. Yahoo is planning on combining Associated Content's approximately 380,000 freelance contributors with Yahoo's editorial staff and marketing department to produce content not covered by traditional media in hopes of bringing in more advertising revenue.

Associated Content was founded in Denver, by Luke Beatty in 2004. Currently, Associated Content receives more than 16 million unique users per month. According to Associated Content's press release, Yahoo expects to complete this acquisition in the third quarter of 2010. Financial terms were not disclosed.