The basic idea behind this new concept is that the projected images expand the playing field to the entire room, versus just the television screen, which fully immerses the gamer in the graphical experience.
This partly parallels a feature that was rumored to be coming from Microsoft back during September of last year.
Supposedly, that patent and feature will provide players with a more realistic gaming experience because of the moving displays on various surfaces that will be within its range.
The device will create, "user enjoyment of video games and related media experiences can be increased by making the gaming experience more realistic.
Previous attempts to make the experience more realistic have included switching from two-dimensional to three-dimensional animation techniques, increasing the resolution of game graphics, producing improved sound effects and creating more natural game controllers."
The document also said it will have "an immersive 3-D experience using suitable headgear, such as active shutter glasses." This could possibly be alluding to the rumored Xbox Gaming Helmet.
So with various cross-over terminology being found between the two pieces of information, it's possible this IllumiRoom feature is what Microsoft has finally come up with.
You can view the video at the bottom of the article if you'd like. The dude in the video even refers to the Xbox as the device that is activating this feature.
Can you say Xbox 720?