If the Xbox 720 and PlayStation 4 arrive at retailers this holiday season, the Wii U will need to do something to still gain the attention of gamers, whether that be new games or a price drop.
According to a report from VG24/7 yesterday, UK retailer ASDA has already reduced the price of the Wii U's standard and premium bundles by £50.
This may be due to the Wii U not selling as well as people had thought, and the games are partly to blame for that.
Recently, Nintendo president Satoru Iwata said Nintendo is not in a position to drop the price of its new console.
"With Wii U, we have taken a rather resolute stance in pricing it below its manufacturing cost, so we are not planning to perform a markdown.
"I would like to make this point absolutely clear.
"We are putting our lessons from Nintendo 3DS to good use, as I have already publicly stated.
"However, given that it has now become clear that we have not yet fully communicated the value of our product, we will try to do so before the software lineup is enhanced and at the same time work to enrich the software lineup which could make consumers understand the appeal of Wii U," Iwata said.
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