Bruce Pritchard just left TNA Impact Wrestling, partially because of money issues with the company. According to Rajah on Oct. 25, Pritchard just made an appearance on “The Steve Austin Show” podcast and the two talked about Pritchard’s stint in the WWE as Brother Love.
In the interview, Pritchard talked about how they lucked out into the popularity of Brother Love. Of course, the character started out as a manager and controlled the career of The Undertaker thanks to Ted DiBiase being his “benefactor” when it comes to spreading the “message of love.”
Soon, he started his own WWE talk show, a more inflammatory version of Piper’s Pit or The Snake Pit. He said that they started out and he had a few promos before luck rained down on them. Jim Bakker was involved in his sex scandal at that time with Jessica Hahn and became one of the most notorious television evangelists of all time. It was perfect timing because the WWE was able to play off that real life controversy with their new character.
Brother Love became a major villain after that. He soon passed off The Undertaker to Paul Bearer and just continued to use his talk show to attack anyone and everyone in the WWE.
Pritchard did say that the gimmick was a bit too hot for some people to handle. Neither Andre the Giant nor Hulk Hogan wanted to appear on the talk show. Andre felt they were making fun of religion, but after a meeting he finally agreed to appear. Hogan had other fears about the WWE gimmick. He thought someone was going to pull a gun on Brother Love.