After finishing its ski season on Sunday, Whitefish Mountain Resort announced on Monday that a record of almost 345,000 skier visits were recorded at the Montana ski area. The 2013-14 tally marked the second-straight record season and the fourth above 300,000 in the resort's history. Whitefish Mountain Resort also set a single-day record on Dec. 30 with 7,654 skier visits. One skier visit is equal to one skier or snowboarder visiting the ski area for all or part of one day.
“We are thankful for the steady growth we’ve experienced these past several years,” Whitefish Mountain Resort president Dan Graves said. “We are committed to creating a high-quality affordable experience with exceptional, easy-going hospitality that encourages our guests to keep coming back.”
Strong early-season snowfall allowed the resort to open a record amount of terrain on its opening day of Dec. 7. Hellroaring Basin was accessible on opening day for the first time in its 17 years within the resort boundaries. New for this past season, several intermediate runs on the North Side were cut as part of the two-phase Flower Point project. A chairlift is scheduled to be installed in the area for next season.
Known as Big Mountain prior to 2007, the ski area overlooking Whitefish, Mont., has steadily gained in prominence through the years. According to the SKI Magazine reader survey for the 2013-14 season, Whitefish Mountain Resort ranked 21st among ski resorts in the West.