Glenn Ordway, Pete Sheppard and Jason Wolfe were all individuals fired recently by struggling Boston sports radio station, WEEI. For a radio station stressing to stay relevant in one of the most loyal and knowledgeable sports fan markets in the country, it was only a matter of time before the station really made an enormous mistake.
That mistake came this week, when it was reported that WEEI was cutting ties with the Boston Celtics. For over eight years, the Celts called the radio station home, but reportedly the station couldn’t come to an agreement with the NBA franchise on a new contract. This among many other issues, is proof on how useless and mismanaged the station is becoming.
Most people won’t care much about this news. Only the real diehards appreciate how great the Celts games were on the radio. All of it had to do with the superb tag team of Sean Grande and ex-Celtic great, Cedric Maxwell. Grande and Max couldn’t have been more opposite in their approach to announcing. Grande would keep you entertained with witty stats and the random reference to wrestling. And Max, on the other hand, would say some weird, yet entertaining stuff, including yelling his regular “quack, quack, quack” after a big play.
For a station that was on top for so long, the fall from relativity is historic. 98.5 the Sports Hub came into town over 4 years ago and hasn’t looked backed. While WEEI produces some boring shows, which are often too right-wing even for me, like “Dennis and Callahan” the Sports Hub counters with the always entertaining “Toucher and Rich”.
In my opinion the only two talents left over at WEEI are ex-Red Sox Lou Merloni, and the always knowledgeable Michael Holley. Both would be wise to get off the ship before it sinks.
By dropping the Celts, WEEI has dimmed a rising star in Grande. The “Celtics Summer Cooler” was a great program on WEEI that kept Celts talk going during the hot summer months. As the host, Grande kept listeners entertained, only to see the station drop his team in an instant last week.
It’s difficult to determine what the future holds for Grande, Maxwell, and the Celts. Another station could pick them up, or something out of the ordinary could happen. That being said, let’s hope that this isn’t the last time we hear the voices of Sean Grande and Cedric Maxwell. It wouldn’t be fair to any of us.