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Weddington Makes Bridesmaid Dress Shopping Easy

Weddington aims to solve the shopping dilemma for bridal parties with curated online services.
Weddington aims to solve the shopping dilemma for bridal parties with curated online services.
Weddington

Valentine's Day is here and that means a chorus of "I do's" will be heard across the country. With that, next steps include a frenzy of planning for the big day and one of the big items on the list is bridesmaids dresses.

Weddington Way, started by Ilana Stern a Stanford MBA, aims to solve the shopping dilemma for bridal parties around the world with an online boutique that offers the modern bride a highly curated selection of bridesmaid dresses from top brands.

Weddington Way's extensive collection of bridesmaids dresses, accessories, and ties for groomsmen makes it easy to shop for the entire bridal party in your perfect palette. With your own complimentary online personal stylist and a virtual showroom that the shopper creates, Weddington Way allows you to coordinate with your bridesmaids around the world.