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Watch out for devil baby!

You have to love viral marketing people. This one comes to you from the marketing people promoting the upcoming horror flick Devil's Due which, pardon the pun, is due out this weekend.

The tale is a familiar one. A couple loses time on their honeymoon, but soon finds out they are pregnant. This is sooner than expected, but the happy father begins to record every moment of his wife's pregnancy. It soon becomes clear, however, that this is not your normal pregnancy. Yes, Satan himself is due from that womb.

It's another entry in the found-footage genre of horror, for better or worse. There has been little early buzz and not a huge amount of marketing despite a few commercials on TV. This "devil baby" video, however, may at least get people talking.