According to the press release, the Warriors Chinese website features Warriors content in Chinese with the latest updates on team news, schedules, ticket information, roster updates, community efforts and more.
In addition, the Warriors officially launched their Warriors Weibo social media account where Warriors fans throughout China can actively engage with the team and stay up to date on the latest team news and information.
While in China for the NBA Global Games, the Warriors Weibo account will include player and coach interviews, social media contests, game stats and information, along with photos and videos from games and community events. Following the Global Games, the account will continue to update followers with the latest news and information about the team.
Popular social networks like Twitter and Facebook are blocked by the Chinese government.
The Warriors’ Chinese website launched this week was created and translated by Auerbach International of San Francisco.
It features content from the team’s trip to China this pre-season as they take on the Lakers in Beijing and Shanghai along with content from this summer’s NBA Tours, and typical features of NBA team's homepages (rosters, schedules, news, etc).
The Warriors take on the Los Angeles Lakers in Beijing’s MasterCard Center on October 15 and in Shanghai’s Mercedes-Benz Arena on October 18. Both contests are part of the NBA Global Games.
The October 18 game in Shanghai will air on Comcast SportsNet Bay Area at 4:30 a.m. and re-air at 7:30 p.m. that night.
“Continuing to connect with the Asian culture that is such a big part of the Bay Area has always been important to this organization,” said Warriors President and Chief Operating Officer Rick Welts. “With the launch of our Chinese website and being one of the first in the NBA to launch an official Weibo account, we are now able to reach an even broader audience of Warriors fans and provide them with even more rich and compelling content.”