You'd think a major movie studio could afford to fund its own films - but when Vampire Academy only earned about $15 million at the box office earlier this year (about half of its original budget), producers had to get creative for the sequel.
Due to fan demand, producers behind Vampire Academy are working on generating not only buzz, but actual funding for Frostbite, a second movie in the series based on Richelle Mead's best-selling books. Today, producers announced an IndieGoGo campaign, with the goal of raising $1.5 million in funding towards production of the movie.
"Our financiers were willing to move forward ONLY if we could show them the fans would support us," producer Deepak Nayar told MTV. "It’s not an exaggeration to say that we would not be here without them."
The IndieGoGo campaign will launch this Wednesday, August 6th -- and presumably will run for one month (like other crowd-funding programs). If fans can raise the $1.5 million goal, financiers will back the remaining production costs.
"The fans mean everything to us," fellow producer Mike Preger said. "We decided to move forward with Frostbite because of the fans, and we want to give them the purest book to film adaptation possible. We have a script by Piers Ashworth that does just that. We want to give them exactly what they expect."
If the IndieGoGo campaign is successful, production on Frostbite would likely begin later this year, with the film hitting theaters by the end of 2015. However, producers caution fans that while they would like to bring back the original cast (including Zoey Deutch, Lucy Fry, Gabriel Byrne, and Dominic Sherwood), the actors are not signed to contracts and their involvement in a Frostbite movie would depend on each actors' availability.