Many small business owners play an active role in their social media marketing, which means it is essential to learn social SEO tips to attain desired results.
But because the leading U.S. merchant services provider North American Bancard understands that social SEO may not be your strong suit, the company recently compiled a handful of invaluable tips to get the job done.
Three of these important tips are shared below.
Tip #1: Do Your Keyword Research
When creating any of your online and mobile content it is essential that it is infused with relevant industry keywords as well as keywords that will attract the attention of your target audience. Find a reputable keyword tool, and perform keyword research at minimum on a quarterly basis.
Tip #2: Invest At Least 10 Minutes A Day On Social Media
Even though you are a busy business owner, you can spare at least 10 minutes a day responding to questions, comments, and messages on your social media profiles. There are a multitude of social media platforms to choose from, so have a mix of the most popular such as Facebook, Twitter, Pinterest, LinkedIn, and Google+. To streamline your social media posts, utilize a social media tool that allows you to preschedule your posts for the week.
Tip #3: Make Sure You Are On Your Local Listings
Local listings such as Yelp and Google+ are essential for your success. While Yelp is not social media, their posts can be quickly and easily shared on Facebook—which is a powerhouse when it comes to your social SEO. Both Google+ and Yelp are online locations individuals will go when seeking out local businesses—so you don’t want to miss out!