Urban Outfitters announces the launch of its latest music initiative, #UrbanAccess, a localized program offering loyal Urban Outfitters customers, in multiple cities, access to exclusive sound check performances from bands hand-selected by UO.
Customers can secure tickets by stopping at their city's designated Urban Outfitters store one day prior to the event. Tickets will be offered on a first-come, first-serve basis. Customers can also download the new Urban app and register to unlock for additional perks.
As apart of the program Urban is leveraging the power and reach of its social channels by using an interactive, social ticketing platform. Each store on the #UrbanAccess tour will have a backdrop set up where customers can take a photo using their own device and post it to Instagram with the hashtag #UrbanAccess.
The next day, at a local venue, customers will have the opportunity to get autographs and take a photo with the band! For more info, you can join the conversation by visiting:
#UrbanAccess brought Phosphorescent to El Rey in Los Angeles on Tuedsay, October 1st. Follow #UrbanAccess for live updates from the event. See below for list dates.
Phosphorescent--Melrose Store, Los Angeles, CA
Sound Check at El Rey --10/1
In-Store at UO Burlington --10/2
Sound Check at Signal Kitchen--10/3
Phosphorescent- Austin, TX
In-Store at UO Austin on Guadalupe --10/9
Sound Check at EMO's --10/10
In-Store at UO Minneapolis --10/13
Sound Check at 7th Street Entry--10/14
Delorean- Broadway Store, New York, NY
In-Store at UO Broadway --10/22
Sound Check at Webster Hall --10/23
Delorean- Bloomington, IN
In-Store at UO Bloomington --10/29
Sound Check at the Bishop--10/30