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Tobacco vs. girls and young women

World No Tobacco Day 2010 is May 31, 2010. In December 2009, The World Health Organization (WHO) selected “Gender and tobacco with an emphasis on marketing to women” for this year’s World No Tobacco Day.

A global epidemic of tobacco use among girls and women has prompted a comprehensive tobacco control strategy to be launched that day. World No Tobacco Day 2010 will draw particular attention to the destructive effects of tobacco industry cigarette marketing on girls, young women, and women.

The Day will also endorse the need for the 170 parties to the WHO Framework Convention on Tobacco Control, promoting a ban on all tobacco advertising, promotion and sponsorship, according to their constitutions and constitutional principles.

Globally 1 billion persons are smokers, of which number 20% are females. Countries ripe for tobacco promulgation among women see larger numbers of smoking women and adolescent females, where women are easy targets for the brutal tobacco harvesters, who must add new users to keep profits going, replacing the nearly 50% losses of smokers who die prematurely of tobacco-related diseases.

Alarming increases in the rates of tobacco dependence among girls are recorded in a new WHO report, Women and health: today’s evidence, tomorrow’s agenda, which reveals tobacco ads increasingly target girls. In 151 countries, 7% of adolescent girls are cigarette smokers, a rate equal to that of boys the same age in some countries.

World No Tobacco Day 2010 emphasizes the vital importance of freeing women and girls from this epidemic.

WHO Director-General Margaret Chan wrote in the report, “…protecting and promoting the health of women is crucial to the health and development—not only for the citizens of today[,] but also for those of future generations.”

The fight fought by WHO and other medical and altruistic organizations to rid humanity of scourges filling rows of beds in wards and markers in cemeteries, leaving loved ones and offspring behind seem hopeless, since the power of the malady rests in its sinister and powerful grip on the newly initiated user.

Such power grabs its victim, yet each dependant smoker represents a cell in the honeycomb of greed engendered by the planting, reaping, and sowing of the stained leaves. Governments look on the health consequences of smoking the weed over the decades, yet the early death costs are but a small fraction of the government savings by death before age 65.

The packages of smokes are taxed now to the hilt, yet the hooked will shift funds from food and home upkeep to continue the hits, while various levels of government look out of the corners of their eyes as they harvest revenues.

For ages the snuff has bought royalty and land, and has served as currency in prisons estates. Medical studies proved, revealed in 1964 tobacco to be the root cause of lung cancer in smokers. All such research since has been mundane. “Bans” on cigarette ads have slipped through controlling fingers like asps, to slither into multiform varied other forms, chiefly in the form of “smoking” actors witnessed in various venues.

We live in a society proud of free-thinking and free-spirits, where each has a right of choice, where despair at the chances of a “prohibition” cause excuses to be made. One might say that the free market owns its right to make a profit, and it best be left untouched, yet marketers touch to lives of most of the populace, without sense or application of Hippocratic ethics—reaching with greedy hands into the lives of girls and young women.



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