Tell everyone @ your business tastefully with a catchy name or concept for your business: For example, - U RITE Resumes, Rite 4 U, Take it 2 the Next level, Ready 4 Your New World Resume Services, Can’t Say it? Let Me Write It 4 U.
Over and Over again, announce who you are all over and over. Seek free ways to announce your business via free online sites, with business cards and postcards and placing a low cost ad in the yellow pages. When you learn new techniques or business concepts, speak at area businesses, share the good news! Write a press release and send it to free sites such as przoom dot com, ezine articles dot com, your local chamber of commerce and in your area newspapers. Announce who you are all over Google. They offer a free website domain name and website presence for all businesses for 1 year. It’s called get your business online dot com.
Ask 3 questions to your potential clients before you answer their “how much does it cost question”. This way you will gather the best facts to present and justify their investment for your services.
State in 30 seconds or less what it is that you offer. Be sure to include why you have the passion to delivery those services for your clients.
Then state it in 7 words or less.
Then re-state it in 3 words.
The more you can develop prepared overviews, the quicker you can provide relevant information to your potential client as you interact with each of them and meet their needs.
Share your advertising message in Spanish, Slovic, Samoan, Sanskrit, Sign Language and Somali. We have a huge multicultural group of people in the USA & Abroad who speak several languages in addition to English. And the wonderful thing about it is that they each need your service in English. In addition, they will appreciate reading in their own language, and you just may have developed a referral network!
Take time to network with your colleagues. Take time to develop a list of colleagues who have particular niches. Take time to celebrate the successes of your colleagues. Take time to realize that one day they will return the favor!
When you T.O.A.S.T. in your business development, pretty soon, others will be Toasting you too!!