Love it or leave it, Valentine's Day will be a lucrative day for companies who make their living from consumer's indulgence into chocolates and flowers.
Below are some of those companies who are directly affected by the sweet and flowery day:
American Greetings Corp. (AM:NYSE) 16.50 0.25(1.54%) : The greeting card company was well prepared for this year's Valentine's Day activities, releasing their new Taylor Swift Greeting Card Mobile App in the iTunes store and on Google Play earlier this month.
The Hershey Company (HSY:NYSE) 81.35 0.58(0.72%) : Surpassing its 52-week high this month, the Hershey Company is offering more than enough sweet treats to share with your loved one. As Forbes Magazine reports, "Hershey’s has the Valentine’s Day holiday well-covered with a variety of offerings, everything from small heart-shaped boxes from iconic brands such as Hershey’s Hugs and Kisses and Reese’s Peanut Butter Cups, to the flagship Hershey Bar Chocolate in the shapes of “X’s and O’s,” to larger Valentine-themed boxes of Hershey’s premium “Pot of Gold” to giant-sized pure chocolate Kisses".
1-800-Flowers.com Inc. (FLWS:NasdaqGS) 4.13 0.05(1.23%): People are stopping to smell the roses according to company CEO Jim McCann. Speaking on Bloomberg's "Taking Stock", the company will do one million deliveries this week, which will include about seven to ten million rose stems. "It's a popular item," McCann said.